Ray Williams

Ray Williams is an Air Force veteran, former Chicago firefighter, and successful small-business owner. A committed community activist and property developer, he brings 25+ years of marketing experience across sales, promotions, market research, and financial planning. Ray manages the full account lifecycle—from initial contact through measurable impact on profitability—and is adept at analyzing markets and building programs and campaigns that sell and distribute products and services. He also has deep knowledge of property and building structures and oversees development and construction from design through buildout and sales.
 

Ray's work blends disciplined execution with community focus to deliver projects that create value for customers and neighborhoods alike. His DIF project, Bridging Generations: A Legacy of Insight/Front Poach, is a documentary and dialogue initiative that uses empathy-driven conversation consisting of deep canvasing techniques to connect youth and older adults around themes of identity, legacy, and shared values.